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Genres of Antique Advertising

There are many genres of collectibles in the antique advertising field. Listed below are many of the popular genres collectors are engaged in, there are of course others that are not included and if you’d like to help add more categories feel free to contact us. Each category below explains a little about what types of items are typically found and what is and isn’t included in the category.

Barbershop

Items related to shaving, hair cutting, and barbershops or salons.

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  • Gillette Tin Flange Sign
  • Pendulum Clock Damaskeene
  • Blue Gillette Blades Thermometer
  • Marlin Razor Blades Display
  • Gillette Porcelain Flange Sign
  • Gillette Razor Display

Black Americana

Items related to advertising with stereotypical African American characters. This category has items that sometimes depict racist or negative stereotypes of African Americans.

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  • Sealy Picture and Displays
  • Segregation Era Restroom Signs
  • Paul Jones and Co Framed Ad

Breweriana

Items related to Beer, Wine, or Liquor. These could be anything from signs, beer bottles, cans, or brewing equipment.

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  • A-1 Beer Framed Print
  • Pabst Blue Ribbon Sign
  • A-1 Beer Framed Print
  • Steinerbru Ale Beer Neon Sign
  • Pabst Blue Ribbon Lighted Canopy

Building

Advertising or items related to paint, insulation, or other building products.

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  • SWP Cover the Earth Die-Cut
  • Dutch Boy Southern Brand Paint Sign
  • CF & I (Colorado Fuel and Iron) Coal Sign
  • Colorado Fence Sign
  • Norseman Coal Sign
  • Dutch Boy Paint Die-Cut

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Cleaning

This category has items related to soap, cleansers, brushes, and other cleaning products and advertising.

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  • Gold Dust Framed Paper Poster
  • Fairmont Creamery Pot and Pan Scraper
  • Jap Rose Soap Door Push
  • Pot and Pan Scraper
  • Gold Dust Washing Powder Box
  • Soap Brand Hanging Signs

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Clothing

Items related to advertising clothing brands, articles of clothing, or components (like buttons, elastic, or thread).

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  • Chadwick's Sewing Display
  • Headlights Overalls Sign
  • Neon Parrot Shoes Sign
  • Neon Poll Parrot Shoes Sign
  • OshKosh B'Gosh Overalls Sign
  • Dr Scholl's Zino Pads Sign

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Drug Store

Items related to Pharmacies, not just the medication aspect but other health and hygienic items one might find in a drug store (items you might still find at CVS, even).

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  • Dr Daniels' Veterinary Medicines Sign
  • Vicks Remedy Thermometer
  • Ex-Lax Door Push
  • Bromo Seltzer Dispenser
  • NR Laxative Sign
  • Vicks Cold Products Door Push

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Farming

This category has items related to farming, animal husbandry, or agriculture.

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  • Hampshires Farm Sign
  • Cletrac Crawler Tractors Single-Sided Porcelain Diecut Sign
  • John Deere Single-Sided Tin Embossed Self-Framed Sign
  • John Deere Single-Sided Tin Embossed Sign
  • Florida Citrus Exchange Sign
  • Conkeys First Aid Product Sign

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Food

Items related to food products, grocery stores, and beverages (non-alcoholic)

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  • Sunbeam Rolls Sign
  • Glass Planters Peanut Jar
  • Sunbeam Bread Sign
  • Planters Fertilizers Sign
  • Ronald McDonald Die-Cut Sign
  • Fishers Sandwiches Satisfy Sign

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Holidays

Items related to Holidays, primarily Christmas but also others.

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    Manufacturers

    Items and Advertising products for manufacturing companies, many of these items are samples, but some advertise heavy equipment and appliances as well.

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    • Smith Miller Toy Truck
    • Eveready Help Wanted Poster
    • Staedtler Mars Thermometer
    • Westinghouse Round Lighted Sign
    • Fairbanks-Morse Windmills Sign
    • Parker Pen Lucky Curve Sign

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    Misc Advertising

    Items and Advertising that never found a home anywhere else, this is always a fun category to browse.

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    • Fleet Bros Department Store Sign
    • Comet Coin-Op Slot Machine
    • Vintage Cash Register
    • Rio Rattler Movie Poster
    • Ken-L Dog Products Sign
    • Knight Products Sign

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    Outdoorsman

    Items and Advertising for Hunting, Fishing, Camping and other outdoor / wilderness activities.

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    • Western Ammunition Poster
    • Western Ammunition Moose Poster
    • Remington Firearms Round Thermometer
    • Remington Game Load Game Poster
    • NRA Member Sign
    • Winchester Thermometer

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    Soda Fountain

    This category is mainly Coca-Cola, but also other soda brands and soda fountain items.

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    • Coca-Cola Napkin Dispensers
    • Coca-Cola Door Pull Sign
    • Coca-Cola Thermometer
    • Coca-Cola Hot Dog Shop Sign
    • Drink Coca-Cola Sign
    • Coca-Cola Gold Framed Sign

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    Sports

    Items related to sports, most of these are baseball items, but there are other sports as well that can be found.

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      Sweets

      Items from Candies, Gums, Ice Creams and other sweet treats.

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      • Candy Countertop Display
      • Light-Up Peters Ice Cream Sign
      • Foster's Old Fashion Freeze Sign
      • Dazey Ice Cream Straw Holder
      • Foster's Freeze Sign
      • Wrigley's Chewing Gum Sign

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      Telephony

      Items related to Telephones, Telegraphs, and Radios. It encompasses ways to communicate over long distances.

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      • RCA TV-Radio Plastic Lighted Sign
      • Fada Radio Single-Sided Porcelain Sign
      • Western Union Porcelain Flange Sign

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      Tobacciana

      Items related to tobacco, cigarettes, pipes and the advertising and tins from them.

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      • Genuine Durham Tobacco Sign
      • Mail Pouch Tobacco Thermometer
      • Diamond Matches Coin-Operated Machine
      • Coin-Op Match Dispenser
      • Niggerhair Tobacco Tin
      • Star Tobacco Sign

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      Transportation

      This category includes Petroliana, Automobiliana, Boating, Airplanes and even Bicycles. If you’re looking for oil & gas, or car brand signs this is the place.

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      • Fram Air Filter Display
      • Sunoco Rest Rooms Sign
      • Harbor Petroleum Single-Sided Porcelain Diecut Sign
      • Dodge Trucks Sign
      • Chrysler Approved Service Sign
      • Blue Crown Opc Globe

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      Western

      Items related to Western themes – Cowboys and Indians and the early west as well as Hollywood style portrayals.

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