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Genres of Antique Advertising

There are many genres of collectibles in the antique advertising field. Listed below are many of the popular genres collectors are engaged in, there are of course others that are not included and if you’d like to help add more categories feel free to contact us. Each category below explains a little about what types of items are typically found and what is and isn’t included in the category.

Barbershop

Items related to shaving, hair cutting, and barbershops or salons.

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  • Pendulum Clock Damaskeene
  • Blue Gillette Blades Thermometer
  • Gillette Tin Flange Sign
  • Gillette Porcelain Flange Sign
  • Gillette Razor Display
  • Marlin Razor Blades Display

Black Americana

Items related to advertising with stereotypical African American characters. This category has items that sometimes depict racist or negative stereotypes of African Americans.

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  • Paul Jones and Co Framed Ad
  • Segregation Era Restroom Signs
  • Sealy Picture and Displays

Breweriana

Items related to Beer, Wine, or Liquor. These could be anything from signs, beer bottles, cans, or brewing equipment.

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  • Steinerbru Ale Beer Neon Sign
  • A-1 Beer Framed Print
  • A-1 Beer Framed Print
  • Pabst Blue Ribbon Sign
  • Pabst Blue Ribbon Lighted Canopy

Building

Advertising or items related to paint, insulation, or other building products.

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  • Federal Yacht Paint Sign
  • Norseman Coal Sign
  • Ojaco Paints Porcelain Flanged Sign
  • Hardware Store Mileage Sign
  • Lincoln Paints Porcelain Flange Sign
  • CF & I (Colorado Fuel and Iron) Coal Sign

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Cleaning

This category has items related to soap, cleansers, brushes, and other cleaning products and advertising.

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  • Blu-J Broom Display
  • Gold Dust Washing Powder Box
  • Gold Dust Framed Paper Poster
  • Soap Brand Hanging Signs
  • Olo Soap Powder Sign
  • Jap Rose Soap Door Push

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Clothing

Items related to advertising clothing brands, articles of clothing, or components (like buttons, elastic, or thread).

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  • Fink's Overalls Sign
  • Merrick's Cotton Thread Display
  • OshKosh B'Gosh Overalls Sign
  • Woman's World Patterns Sign
  • Neon Parrot Shoes Sign
  • Tom Sawyer Boys Department Sign

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Drug Store

Items related to Pharmacies, not just the medication aspect but other health and hygienic items one might find in a drug store (items you might still find at CVS, even).

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  • Vaseline Preparations Display
  • Nature's Remedy Laxative Thermometer
  • Luden's Cough Drop Sign
  • Vicks Va-Tro-Nol Sign
  • Mentholatum Sign
  • Vicks Door Push

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Farming

This category has items related to farming, animal husbandry, or agriculture.

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  • Texaco Farm Lubricants Sign
  • John Deere Farm Implements Sign
  • Illinois Farm Supply Company Double-Sided Porcelain Sign
  • Kimball's Charollaise Cattle Sign
  • Wolverine Brand Fertilizers Sign
  • Greenwood Seed Corn Sign

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Food

Items related to food products, grocery stores, and beverages (non-alcoholic)

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  • Sunbeam Brand Bread Sign
  • Regal Flour Sign
  • Ronald McDonald Die-Cut Sign
  • Golden Sun Coffee Tin Scoop
  • Tom's Toasted Peanuts Display Rack
  • Lance Crackers Store Display

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Holidays

Items related to Holidays, primarily Christmas but also others.

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    Manufacturers

    Items and Advertising products for manufacturing companies, many of these items are samples, but some advertise heavy equipment and appliances as well.

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    • Bond and Olin Flashlights and Display
    • Florida Power and Light Company Sign
    • Wesco Dog Chain Sign and Holder
    • Staedtler Mars Thermometer
    • The Kodak Camera Single-Sided Porcelain Sign
    • Fairbanks-Morse Windmills Sign

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    Misc Advertising

    Items and Advertising that never found a home anywhere else, this is always a fun category to browse.

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    • Rarin' To Go Frontier Sign
    • Rawleighs Tin Flange Sign
    • Comet Coin-Op Slot Machine
    • Ken-L Biskit Sign
    • Fleet Bros Department Store Sign
    • No Smoking Single-Sided Porcelain Diecut Sign

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    Outdoorsman

    Items and Advertising for Hunting, Fishing, Camping and other outdoor / wilderness activities.

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    • Remington Game Load Game Poster
    • Western Ammunition Moose Poster
    • Remington Firearms Round Thermometer
    • NRA Member Sign
    • Winchester Shotgun Shell Thermometer
    • Skagg Co Framed Print

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    Soda Fountain

    This category is mainly Coca-Cola, but also other soda brands and soda fountain items.

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    • Coca-Cola Red Button Sign
    • Have a Coke Die-Cut Sign
    • Drink Coca-Cola In Bottles Sign
    • Dr. Pepper Metal Thermometer
    • Lighted Coca-Cola Clock
    • Coca-Cola King Size Carton Sign

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    Sports

    Items related to sports, most of these are baseball items, but there are other sports as well that can be found.

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      Sweets

      Items from Candies, Gums, Ice Creams and other sweet treats.

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      • Wrigley's Gum Sign
      • Foster's Old Fashion Freeze Sign
      • Wrigley's Four Gums Sign
      • Popsicle Signs
      • Tootsie Rolls Chewy Candy Sign
      • Wrigley's Chewing Gum Sign

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      Telephony

      Items related to Telephones, Telegraphs, and Radios. It encompasses ways to communicate over long distances.

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      • RCA TV-Radio Plastic Lighted Sign
      • Fada Radio Single-Sided Porcelain Sign
      • Western Union Porcelain Flange Sign

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      Tobacciana

      Items related to tobacco, cigarettes, pipes and the advertising and tins from them.

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      • Fil-ur-liter Lighter Fluid Dispenser
      • Peter Schuyler Cigar Sign
      • Star Tobacco Sign
      • King Oscar Cigar Stand-up Sign
      • Diamond Matches Coin-Operated Machine
      • Randolph Macon Cigars Tin Sign

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      Transportation

      This category includes Petroliana, Automobiliana, Boating, Airplanes and even Bicycles. If you’re looking for oil & gas, or car brand signs this is the place.

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      • Seiberling Single-Sided Porcelain Neon Vertical Sign
      • Husky Motor Oil Round Metal Can
      • Mulitpower Hp Metal Globe
      • Phillips 66 Marina Sales & Service Sign
      • Manco Speedway Coils Sign
      • Flite Globe Lenses

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      Western

      Items related to Western themes – Cowboys and Indians and the early west as well as Hollywood style portrayals.

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