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Genres of Antique Advertising

There are many genres of collectibles in the antique advertising field. Listed below are many of the popular genres collectors are engaged in, there are of course others that are not included and if you’d like to help add more categories feel free to contact us. Each category below explains a little about what types of items are typically found and what is and isn’t included in the category.

Barbershop

Items related to shaving, hair cutting, and barbershops or salons.

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  • Marlin Razor Blades Display
  • Pendulum Clock Damaskeene
  • Blue Gillette Blades Thermometer
  • Gillette Razor Display
  • Gillette Porcelain Flange Sign
  • Gillette Tin Flange Sign

Black Americana

Items related to advertising with stereotypical African American characters. This category has items that sometimes depict racist or negative stereotypes of African Americans.

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  • Segregation Era Restroom Signs
  • Paul Jones and Co Framed Ad
  • Sealy Picture and Displays

Breweriana

Items related to Beer, Wine, or Liquor. These could be anything from signs, beer bottles, cans, or brewing equipment.

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  • A-1 Beer Framed Print
  • Pabst Blue Ribbon Lighted Canopy
  • A-1 Beer Framed Print
  • Steinerbru Ale Beer Neon Sign
  • Pabst Blue Ribbon Sign

Building

Advertising or items related to paint, insulation, or other building products.

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  • SWP Cover the Earth Die-Cut
  • Sprinkler Fire Alarm Single-Sided Porcelain Sign
  • CF & I (Colorado Fuel and Iron) Coal Sign
  • Ojaco Paints Porcelain Flanged Sign
  • Dutch Boy Paint Die-Cut
  • Colorado Fence Sign

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Cleaning

This category has items related to soap, cleansers, brushes, and other cleaning products and advertising.

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  • White King Soap Signs
  • Gold Dust Washing Powder Box
  • Soap Brand Hanging Signs
  • Jap Rose Soap Door Push
  • Sunlight Soap Sign
  • Babbitt's Cleanser Pot and Pan Scraper

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Clothing

Items related to advertising clothing brands, articles of clothing, or components (like buttons, elastic, or thread).

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  • Neon Parrot Shoes Sign
  • Dr Scholl's Zino Pads Sign
  • Read and White Clothiers Sign
  • Department Store Red Goose Neon Sign
  • Neon Weather-Bird Shoe Sign
  • Rusco Elastic Display

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Drug Store

Items related to Pharmacies, not just the medication aspect but other health and hygienic items one might find in a drug store (items you might still find at CVS, even).

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  • Vicks Remedy Thermometer
  • Vicks Door Push
  • Vicks Door Push
  • Strange's A-1 Crystal Oil Sign
  • Ex-Lax Porcelain Thermometer
  • Vicks Door Push

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Farming

This category has items related to farming, animal husbandry, or agriculture.

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  • John Deere Single-Sided Tin Embossed Sign
  • John Deer Farm Equipment Sign
  • Sunkist Fruits and Vegetables Sign
  • Oliver Farm Implements Single-Sided Porcelain Sign
  • Kimball's Charollaise Cattle Sign
  • John Deere Farm Implements Sign

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Food

Items related to food products, grocery stores, and beverages (non-alcoholic)

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  • Coin-Op Peanut Machine
  • King Midas Flour Sign
  • White Loaf Baking Powder Sign
  • Huntley & Palmer Ginger Nuts Sign
  • Big Boy Figure
  • Dutch Baby Milk Sign

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Holidays

Items related to Holidays, primarily Christmas but also others.

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    Manufacturers

    Items and Advertising products for manufacturing companies, many of these items are samples, but some advertise heavy equipment and appliances as well.

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    • Florida Power and Light Company Sign
    • Parker Pen Lucky Curve Sign
    • Westinghouse Round Lighted Sign
    • Coppertone Thermometer
    • George Lawrence Dog Chains Sign
    • Valspar Boat Varnish Sign

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    Misc Advertising

    Items and Advertising that never found a home anywhere else, this is always a fun category to browse.

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    • Vintage Cash Register
    • Slow Children Single-Sided Tin Embossed Street Sign
    • Women's Room Porcelain Flange Sign
    • Vintage Cash Register
    • Ladies & Restroom Single-Sided Porcelain Signs
    • Dr Ross Dog and Cat Food Sign

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    Outdoorsman

    Items and Advertising for Hunting, Fishing, Camping and other outdoor / wilderness activities.

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    • Kleanbore Ammunition Sign
    • Western Ammunition Poster
    • Remington Firearms Round Thermometer
    • Winchester Shotgun Shell Thermometer
    • Western Ammunition Moose Poster
    • Remington Framed Sign

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    Soda Fountain

    This category is mainly Coca-Cola, but also other soda brands and soda fountain items.

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    • Royal Crown Cola 2-Single-Sided Tin Embossed Signs
    • Coca-Cola Clown Sign
    • Lighted Coca-Cola Round Sign
    • Coca-Cola Service Sign
    • Coca-Cola Play Refreshed Sign
    • Coca-Cola Baseball Sign

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    Sports

    Items related to sports, most of these are baseball items, but there are other sports as well that can be found.

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      Sweets

      Items from Candies, Gums, Ice Creams and other sweet treats.

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      • Wrigley's Gum Display Clock
      • Popsicle Signs
      • Wrigley's Spearmint Gum Sign
      • Velvet Ice Cream Sign
      • Wrigley's Chewing Gum Sign
      • Foster's Old Fashion Freeze Sign

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      Telephony

      Items related to Telephones, Telegraphs, and Radios. It encompasses ways to communicate over long distances.

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      • Fada Radio Single-Sided Porcelain Sign
      • RCA TV-Radio Plastic Lighted Sign
      • Western Union Porcelain Flange Sign

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      Tobacciana

      Items related to tobacco, cigarettes, pipes and the advertising and tins from them.

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      • Piedmont Cigarette
      • Craven Cigarette Sign
      • Peg Top Cigar Single-Sided Porcelain Sign
      • Duke's Mixture Tobacco Sign
      • King Oscar Cigar Stand-up Sign
      • Mail Pouch Tobacco Sign

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      Transportation

      This category includes Petroliana, Automobiliana, Boating, Airplanes and even Bicycles. If you’re looking for oil & gas, or car brand signs this is the place.

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      • Packard Approved Service Sign
      • White Rose Globe
      • Oilzum 2-Cycle Motor Oil Sign
      • Pontiac Double-Sided Porcelain Sign
      • Brookins and The Wonder Embossed Oil Bottles
      • Perfect Circle Piston Rings Single-Sided Sign

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      Western

      Items related to Western themes – Cowboys and Indians and the early west as well as Hollywood style portrayals.

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